PLAYTYPE, a Ludic Physical Store about Type

The Danish design firm e-Types opened the concept store Playtype in Copenhagen fully dedicated to typefaces. This temporary "physical store" will be opened until the end of 2011.

The Playtype concept store was launched in conjunction with the revamp and redesign of Playtype.com. Located in Copenhagen’s Vesterbro, the store is the physical manifestation of the online shop – and then some.

Created as a place to further our typographic practice, the store provides a street level entry to typography - it is a place to share our passion with the general public and a place where our designers can experiment with their craft outside of the studio.

Aside from type, the store continuously features new editions and products created by e-Types alongside friends and colleagues in the design and art world.

Ella Universe @ Etsy Grand Opening Event!

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Dana Tanamachi's Nagging Doubt and her chalk

Dana Tanamachi is a graphic designer and custom chalk letterer living in Brooklyn, New York. After hours, Dana moonlights as a custom chalk letterer, creating large-scale chalk installations in New York City.  She also applies her chalk lettering to a wide variety of uses for publications, packaging, and apparel. Wath her work! Visit danatanamachi.com

In June 2008, Dana moved to New York City and began working at SpotCo designing posters for Broadway shows. Currently, she works at Louise Fili Ltd, a NYC-based studio specializing in logo, package, restaurant, and book design. Visit Louise Fili and  Louise-fili studio