Saturday, August 17

Cärpe-díem, Tommy is going to College this Fall 2013




Bittersweet, in a week I am moving my daughter to the great college town of Boston, so this post couldn't be more appropriate. All American Preppy style inspired by the Ivy League, Tommy's Fall 13 campaign sets the mood for proper college attire.

Great news, now pretty stylish people are also smart and go to Yale. I wished it was that easy! Love the story and location, even took a picture of my daughter sitting at the same lecture room during our college trip last December, an eye for an iconic setting for sure. The campaign was photographed by Craig McDean, styled by Karl Templer and directed by Trey Laird.



“Collegiate traditions and the preppy, Ivy League look were some of my earliest design inspirations and the starting point for our signature style,” _ Tommy Hilfiger.







I may say that the incoming freshman that wears a graduation cap in all the pictures and video "Chloe" looks and acts more like a 15 year old going to a boarding school than college. Kids are smarter and more mature these days. I guess the brand was targeting an aspiring teen consumer with this video, but I would rather learn more about the whole group and their lives in town. For that I may have to wait for Part II.



Sunday, July 21

Love Gucci & my sexy 90s Dark Glam, Gucci Fall Winter 13





The ones that know me from the 90s and later, know how much I love Black. Black is sleek and mysterious, add fishnet and high leather boots, a white porcelain face, blue smokey eyes with plum lips... and becomes irresistibly sexy and cool. 90s Dark Glam with some 40s melancholy, Gucci's Fall 13 campaign shot by Mert Alas & Marcus Piggott is the epitome of the style. Oh I adore Gucci and I miss my sexy 90s and here they are! Superb.








For more about Gucci in my Blog click here.

Tuesday, June 11

Living and Dying Structures by Azuma Makoto





Azuma Makoto, a botanical artist known for his intricate and beautiful floral and botanical art installations, had amazed the public with his opening installation “Art of Plants" at  the newly remodeled Isetan department store in Shinjuku, Tokyo. Following the store's new vision “Welcome to the Fashion Museum”, Azuma based his project on the juxtaposition of several installations of hand-folded leaves throughout the remodeled floors featuring gallery displays and vignettes in the sales departments. The leaves eventually will dry and fall.



“It was actually our intention to show all the process by which leaves slowly decay, as part of the installation,” Azuma says. “We were there every day for maintenance and kept them dry in the end.”





The team of 300 people used several leaves, including cast-iron plant, danae, liriope, dracaena and black leaf, creating patterns by folding them in a multitude of ways. Nearly 20 varieties of leaves were used to create the piece in the main entrance of the store.



Azuma published in 2012 the Encyclopedia of Flowers: Flower Works by Makoto Azuma photographed by Shunsuke Shiinoki.