The Dog Walk, You and Your Pooch in Ralph Lauren

 Ralph Lauren's Dog Walk for the ASPCA. 

Impeccable website, great idea, incredible wardrobe, superb.

Learn where are they Now.

   

Ella's Shop coming soon at the Second Avenue Exchange

Ella will finally have a physical address to call home as we open the first Ella's Shop. At Ella's corner located at the entrance of the upscale Second Avenue Exchange, you will find her unraveling universe of inspired vintage, fashion and beauty. Ella's refined & vintage inspired collection is delicately designed and meticulously curated by her creative director Cecilia Zalazar. Ella will also soon reopen her online shop at Etsy. We invite you to follow us while we open the store @ellauniverse.

Ella,

 the muse and her universe. 

My universe is yours. _ Ella.

You are all invited to come home, darlings.

Cärpe-díem, Tommy is going to College this Fall 2013

Bittersweet, in a week I am moving my daughter to the great college town of Boston, so this post couldn't be more appropriate. All American Preppy style inspired by the Ivy League, Tommy's Fall 13 campaign sets the mood for proper college attire.

Great news, now pretty stylish people are also smart and go to Yale. I wished it was that easy! Love the story and location, even took a picture of my daughter sitting at the same lecture room during our college trip last December, an eye for an iconic setting for sure. The campaign was photographed by Craig McDean, styled by Karl Templer and directed by Trey Laird.



“Collegiate traditions and the preppy, Ivy League look were some of my earliest design inspirations and the starting point for our signature style,” _ Tommy Hilfiger.

I may say that the incoming freshman that wears a graduation cap in all the pictures and video "Chloe" looks and acts more like a 15 year old going to a boarding school than college. Kids are smarter and more mature these days. I guess the brand was targeting an aspiring teen consumer with this video, but I would rather learn more about the whole group and their lives in town. For that I may have to wait for Part II.