Wednesday, June 30

Burberry redefining their core & breaking boundaries

Burberry is doing it all, exploring new media and targeting the young teen rebel in all of us. Is not only about the craving of luxury but the craving of youth.

Burberry brings us back more than the trench by the hand of the young model Rosie Huntington-Whiteley. Breaks rules of traditional photography and morphing video, definitely a surprising realtime experience. Just visit this Autumn/Winter 2010 and enjoy freedom of vision at

“This campaign protects our authentic and timeless heritage and evolves the modern way in which we communicate that,” Chief Creative Officer Christopher Bailey.

Burberry reinvention just reminds us that there is nothing better than the race within ourselves. Get inspired and embrace change with this new campaign shot by Mario Testino. Visit

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